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Caitlin Clark signs exclusive trading card, memorabilia deal with Panini

Caitlin Clark’s historic run in college basketball continues as she signs an exclusive trading card and memorabilia deal with Panini.
By SCD Staff
MAR 6, 2024
Credit: Panini America

Caitlin Clark’s amazing performance on the basketball court is starting to make a big impact on the sports collectibles hobby.

Panini has signed the Iowa women’s college basketball star to an exclusive, multi-year trading card and memorabilia deal. The agreement marks Panini’s first exclusive partnership with a female athlete. The memorabilia deal begins immediately, with the trading card deal set to begin on April 1.

Clark, the all-time leading scorer for women’s college basketball, also broke the record held by LSU and NBA legend Pete Maravich for the most points scored in all of Division 1 college basketball, men’s or women’s. Clark, a senior with an extra year of eligibility remaining at Iowa, announced recently that she will be entering the WNBA Draft after this season. She is expected to be the No. 1 pick.

Panini Instant Caitlin Clard card. Panini America

Panini’s first products featuring Clark will be a collection of multiple cards celebrating different points in her career, including her first Panini Instant Card celebrating her scoring record in women’s college basketball. Panini also plans to release a dedicated Caitlin Clark trading card product that will be available for pre-order beginning in April.

“Caitlin is a generational talent, and it is natural that she should be our first multi-year exclusive female athlete,” said Jason Howarth, senior vice president of marketing and athlete relations for Panini. “We’ll have a range of products and memorabilia featuring Caitlin that we believe fans will love.”

Clark, the women’s college basketball player of the year last season, recently set a trading card record when her 2022 Bowman University 1/1 Superfractor Rookie Auto card, graded PSA 10, sold for $78,000, a record for women’s basketball cards.

2022 Bowman University Caitlin Clark 1/1 Superfractor. PWCC Marketplace

“It’s an honor to partner with Panini America as their first multi-year exclusive female athlete, and I’m excited to collaborate with them on my own collection,” Clark said in a release from Panini. 

SCD StaffAuthor