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Fanatics, Topps strike new trading card deal with UFC
Fanatics and UFC have announced an exclusive multi-year trading card partnership that will feature Topps returning to the mixed martial arts sport.
Topps produced UFC’s first-ever trading cards from 2009-2020. The new product, 2024 Topps Chrome UFC, will hit retail and hobby shops on Feb. 28.
The Topps set will include 200 colorful base cards with several parallels and key insert cards, including: SuperGiant, 1954 Topps International Flair, AKA and Tale of the Tape. There will be two autographs per box, featuring some of the biggest names in UFC, including bantamweight champion Sean O’Malley, flyweight champion Alexa Grasso and welterweight champion Leon Edwards.
“We are excited to again join creative forces with Fanatics Collectibles and Topps, celebrating the sport of MMA and the unrivaled popularity of UFC through its unique personalities and historic moments,” said Tracey Bleczinski, Senior Vice President, UFC Global Consumer Products. “UFC fans have long supported a strong marketplace for collectibles, and this new collaboration with Fanatics and Topps will give UFC fans a great way to stay engaged in the sport and connected to their favorite athletes.”
“Today is a day of celebration for both the hobby and all UFC fans,” Fanatics Collectibles CEO Mike Mahan said. “UFC trading cards are incredibly popular among collectors, and we are truly honored to be able to once again make innovative and fun cards featuring the next wave of stars.”
Fanatics plans to promote the new UFC partnership on Fanatics Live with special interviews and card breaks with UFC athletes.
