News

Upper Deck Announces Case Breaker Plans for Toronto Expo

In addition to the Priority Signings wrapper redemption program at the spring Toronto Expo, Upper Deck will also feature a case breaker program that will qualify for instant prizes.
By Tom Bartsch
APR 13, 2012

The Toronto Sports Cards & Collectibles Expo will run from May 5-7, and once again Upper Deck will be at the show with special programs and plenty of quality product up for grabs.

The Priority Signings wrapper redemption program will return, where fans who purchase a box of 2011 NHL Parkhurst Champions, 2011-12 NHL Black Diamond, 2011-12 NHL Upper Deck Series Two or 2011-12 NHL SP Game-Used from a Certified Diamond Dealer at the show will receive a voucher. They can bring that voucher to the Upper Deck booth at specified times where they can exchange it, along with the wrappers from the box, for a random 2012 NHL Priority Signings autograph card for free.

However, that's not all. Upper Deck is adding something even bigger to this year's event. UD has announced an exciting new case-breaker program for the 2012 Spring Sports Cards & Collectibles Expo. Any customer who brings a case of any of the four featured products to the Upper Deck booth and opens it will receive three random 2012 Priority Signings cards and one instant redemption card good for a variety of special items right at the show. Case-breakers who participate could score a variety of unique items like:

  • Upper Deck NHL and multi-sport boxes
  • Upper Deck Authenticated signed NHL pucks
  • Signed NHL gloves
  • Signed NHL sticks
  • Signed NHL game-used sticks
  • Signed NHL jerseys
  • Limited-Edition Las Vegas Industry Summit autograph cards

These are just some of the goodies case-breakers can score on top of three 2012 Priority Signings cards (one for each day of the show).

As an additional bonus, case-breakers will not have to wait in any line. They can bring the product by to open when we are not running the box redemption program for immediate service. Case product must be purchased from an Upper Deck Certified Diamond Dealer at the show to participate in this program. Collectors are limited to open just one case per person. This promotion will be available while supplies last.