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Topps to produce Marvel trading cards
Topps will release new Marvel trading cards next year through an expansion of its partnership with Disney Consumer Products, Topps announced Thursday.
Topps Marvel trading cards will hit retail and hobby shops in early 2025 with Topps Finest X-Men ’97, the first time Topps has developed and distributed physical Marvel trading cards globally.
The Disney partnerships includes global Disney, Pixar and Marvel trading card rights. Topps and Disney will collaborate to produce physical and digital trading cards for Disney, Pixar, Marvel and Star Wars globally. Topps previously released Disney, Pixar and Marvel digital collectibles via the Disney Collect! and Marvel Collect! Apps. Topps has previously sold Disney, Marvel and Star Wars trading cards in Europe, Middle East and Africa through Topps.com and at local fan conventions.
“Topps has been a long-standing collaborator with Disney Consumer Products, driving physical and digital innovation in the trading card space,” said Paul Gitter, executive vice president, global brand commercialization, Disney Consumer Products. “We’re thrilled to officially expand our relationship with Topps to bring storytelling from across our brands to card collecting enthusiasts around the world.”
“At Topps, we have a relentless focus on enhancing the fan experience, and this new expansion and extension will help us continue to work with Disney Consumer Products to bring the best innovation in the hobby to collectors,” said David Leiner, president of trading cards at Fanatics Collectibles.
Topps also will continue its global Star Wars collaboration. Topps has made Star Wars cards since 1977, the most recent being Topps Star Wars Chrome release lasted month.
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