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Tom Brady rookie card tops $3M, sets another record in Lelands auction

Tom Brady's 2000 rookie card continues to be one of the hottest cards on the market, setting another record when it sold for $3.1 million in Lelands Mid-Spring Classic Auction.

A Tom Brady rookie card sold for a record $3.1 million Tuesday in the Lelands Mid-Spring Classic Auction, making it the highest-selling football card in a public auction. 

The $3.1 million price eclipses the previous record, set just two months ago when another example of the Brady rookie was sold by Lelands for $2.25 million.

The 2000 Playoff Contenders Championship Rookie Ticket #144 Tom Brady Rookie Autograph card is a higher grade (BGS MINT 9) than the card (a BGS NM-MT 8.5) that Lelands sold earlier this year. There are only seven of the BGS MINT 9 examples in existence, with none graded higher.

This Tom Brady rookie card sold for more than $3.1M at Lelands Auctions.

Tom Brady 2000 rookie card.

“Tom Brady is the GOAT and continues to break records both on and off the playing field,” said Lelands Director of Acquisitions Jordan Gilroy. “It’s only fitting that Brady has set another record for the most expensive football card ever sold in public auction.”

More: How collector, new company made LeBron James 'most collectible name in basketball'

Also headlining the auction was the football from Brady's historic first career touchdown pass, which sold for $428,842. Brady threw his first NFL TD pass — a 21-yard strike to wide receiver Terry Glenn — on Oct. 14, 2001 in a home win against San Diego. The consignor of the ball was a Patriots season-ticket holder who caught the ball after Glenn tossed it into the stands following his TD celebration.

The football Tom Brady threw for his first career NFL TD pass.

Football from Tom Brady's first NFL TD pass. 

Additional auction highlights include a 2007-08 Exquisite Collection Rookie Parallel Kevin Durant three-color RPA ($750,000); a Babe Ruth glass plate negative that produced his 1933 Goudey #181 card ($113,220); a 1986 Fleer Basketball Unopened Wax Box ($129,658); and a Kawhi Leonard 2013 Spurs NBA Finals Games 6 and 7 game-worn, photo-matched jersey ($35,828).

For the complete results of the auction, visit

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