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Panini Inks Exclusive Game-Worn Memorabilia Deal With Dallas Cowboys
Panini America has reached a multi-year agreement with the Dallas Cowboys to be the franchise’s exclusive provider of game-worn memorabilia through Panini Authentic, the company’s memorabilia division that also maintains exclusive relationships with Kobe Bryant, Kevin Durant, Blake Griffin, Kyrie Irving, Andrew Luck, EJ Manuel, Johnny Manziel, the Dallas Mavericks and Denver Broncos.
The partnership will afford Dallas Cowboys fans across the globe the opportunity to own historic jerseys worn by the team’s biggest stars on the field.
“We’re proud to say that, today, America’s Team is also Panini America’s team,” said Panini America CEO Mark Warsop. “The Dallas Cowboys are an iconic part of the professional sports landscape in this country and one of the most well-known and collected sports franchises in the world. We’re honored to be able to partner with the Cowboys for a meaningful relationship that allows us to obtain rare and valuable game-worn memorabilia directly from the team, offering fans and collectors ironclad authenticity and peace of mind.”
The new relationship begins with the start of the 2014 season, when Panini America will make game-worn items available to the public directly through the Panini Authentic website; the company also will incorporate game-worn memorabilia into its roster of NFL-licensed trading card products.
“The most impressive aspect of this agreement is that we found a partner in Panini America that cares as much as we do about protecting and enhancing the integrity and authenticity of our game-worn memorabilia,” said Jerry Jones, Jr., executive vice president and chief sales & marketing officer of the Dallas Cowboys. “These aren’t just jerseys we’re talking about. They’re rare pieces of Dallas Cowboys history. By partnering with the recognized leader in sports cards, collectibles and memorabilia, we know our fans – and our memorabilia – are in good hands.”