1984 Summer Olympics

Cigaretten-Bilderdienst, G.m.b.H. of Hamburg, Germany, a photo service for German cigarette cards in the 1930s, produced cards to be placed (neatly) into albums. Jesse Owens appeared in cards featuring the 1936 Berlin Olympics.
News

Track and field trading cards have a long and storied history

A third set of “History’s Greatest Olympians” included 48 cards that were printed as four card panels on packages of Coca-Cola products.
Oscar Robertson

History’s Greatest Olympians set features big named athletes