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Standard Catalog Update: Two 1955 Hocus Focus Cards Surface

In one of many updates to the upcoming 2012 Standard Catalog of Baseball Cards, Bob Lemke unveils the last two unchecklisted cards in the 1955 Topps Hocus Focus set. Plus, Mantle Punch-Out varations come to light.
By Bob Lemke
JAN 31, 2011

Just in under the deadline for the 2012 edition of the Standard Catalog of Baseball Cards is a confirmed report of the existence of the last two unchecklisted baseball subjects from the 1955 Topps Hocus Focus set.

Collector Jason Eggert recently bought a lot of nine 1955 Topps Hocus Focus cards to acquire the Jackie Robinson card. Among the others that were “thrown in” on the purchase were the two cards that had been “missing” from the checklist all these years.

In researching his purchase, Jason found my blog posting from June 26, 2009, about Tom Akins’ discovery of three other then-unknown Hocus Focus cards: Mayo Smith, Wally Moon and Spook Jacobs. In that presentation, I speculated that since the checklist for the 1956 version of Hocus Focus was the same as No. 3-18 and No. 22-23 of the 1955 set, that when 1955 cards No. 17 and No. 23 were finally confirmed, they would be Hal Smith and Mel Parnell, who are No. 15 and No. 18 in 1956.

That proved to be correct.

In case you’re unfamiliar with the Hocus Focus sets, I’ll provide a recap from that earlier posting.

Hocus Focus cards are very scarce cards, particularly in what collectors call “well-developed” condition. Hocus Focus cards were one of a genre of “spit-to-see” card novelties that Topps tinkered with in the 1940s and 1950s. Instructions called for wetting the front surface of the card and holding it to the light to develop the hidden picture. The quality of the resulting image resulted from the volume and evenness of application of the wetting agent, the exposure time and intensity of the light source, and probably other factors that neither Topps nor kids of that generation completely understood.

I’m guessing that a quick dip in a tray of water probably was more effective at evoking a decent image than the spit-spray method employed by most kids on the sidewalk out front of the candy store.

There is a lot of confusion about how, and even when, the Hocus Focus cards were issued. There was a 252-card set issued in 1948 known as Magic Photos. They measure 7/8-by-11/2 inches, but neither the name Magic Photos nor Topps appears on the cards. There are 19 baseball subjects in that issue.

The 1955 set may or may not be complete at 126 subjects, half the number of 1948 Magic Pictures cards, but no complete checklist exists. Besides the ballplayers, there are subsets of airplanes, world leaders, “Westerners,” sports cars and other non-sport topics.

These cards are 7/8-by-13/8 inches, carry the name Hocus Focus on the back (but no mention of Topps) and, according to information seen on other forums, were probably issued in six-card strips in a nickel bubble gum pack. Besides the number at top on back, designating the card within the 23-subject baseball series, there is a number in the lower-right corner in a black circle indicating its position among the complete set.

The same format was repeated in (presumably) 1956 when a slightly larger version – 1-by-15/8 inches – was issued with 18 baseball players.

Jason is naturally interested in what the value might be of these discovery examples of Smith and Parnell. Unfortunately, Hocus Focus is not one of those ancillary Topps sets that has a competitive following among the PSA and SGC set registry crowds. There is only one 1955 set registered (and one card in the set) in the PSA universe, and none for SGC. This would mitigate against any bidding war for the discovery specimens of Smith and Parnell.

Or would it?

Jason posted this on my blog just recently, having sold the cards on eBay – “I guess there was enough of an interest to spark a bidding war on these after all! The two unknowns sold for a final price of $2,247.”

Mantle Punch-Outs
A report of yet another variation among the scarce 1967 Topps Punch-Outs has reached us, in time to make the 2012 edition of the Standard Catalog of Baseball Cards.

The variation is, probably to the consternation of Mickey Mantle specialists, one the most expensive card in the set, i.e., the Mick.
Texas collector Al Richter, who specializes in Topps cards, including test issues and both cataloged and uncataloged variations, reports that the Mantle Punch-Out can be found with a background behind the portrait photo that is either “stadium (left)” or “sky (right).”
As with all of the Punch-Outs, the Mantle is also found with variations in the lineup on the card. We covered a few other recently discovered Punch-Out variations in the Dec. 17 posting on the site (boblemke.blogspot.com).

Al is the only collector I have heard of that has completed the master set of ’67 Punch-Outs not only by “Captain” photo, but also by the two or more lineups that can be found for each.

 Bob Lemke is the editor of The Standard Catalog of Baseball Cards. Reach him by e-mail at: scbcguy@yahoo.com.

Bob LemkeAuthor